Learn How to Put Pinterest & Instagram to Work for Your Business this October 2014

Should-My-Company-Use-Pinterest-or-InstagramAre you interested in getting your business noticed via Pinterest and Instagram? If the visual aspect is missing from your business marketing, utilizing these two top-trending social media sites will enable you to do that and for FREE! Instagram helps build engagement for business consumers while Pinterest will help drive your sales. For more tips and tactics to get you started, attend our upcoming seminar with social media consultant, Deborah Smith!

This seminar will cover the basics of:

  • Tools for creating eye catching images
  • How to optimize your boards, pins, and Instagram posts
  • Engagement tactics – building your community
  • Promoted pins and sponsored Instagram posts – what paid opportunities are coming
  • Integrating Pinterest and Instagram with your website and social channels

Participants will have plenty of time to ask questions, share experiences, and network with peers. And they’ll leave with real-world insights and knowledge that they can put to work immediately, to help their business or organization succeed.

Join us on Wednesday, October 8th at 8:30am for networking and 9:00am for our How to Put Pinterest and Instagram to Work for Your Business Seminar presented by Deborah Smith, owner of Foxtrot Media, LLC. The seminar will be held at First Financial’s Corporate Office located at 1800, Rt. 34 North, Building 3, Suite 302, Wall NJ. Space is limited – Register today! *This seminar is $10 to attend.

Register Now!

Deborah Smith is the owner of Foxtrot Media, LLC a Social Media Consulting and Management company. Deborah got her start in social media over 12 years ago when she launched an E-Commerce business which operated a network of websites serving the Nanny Industry. She began employing email groups, chat rooms and online message boards as marketing and networking tools well before the term “Social Media” was ever conceived. When the new tools like Blogs, Twitter, Facebook and LinkedIn emerged, Deborah was an early adopter and soon mastered these tools for her own business. In 2007, she launched her first blog, JerseyBites.com, a collaborative food blog with over 35 contributors throughout the state. JerseyBites now welcomes over 25,000 visitors per month and was recently named content partner to NJ.com for food news in New Jersey. Deborah was also recently named one of 100 Constant Contact local experts in the country. She is an experienced corporate trainer and social media consultant for businesses throughout the tri-state area.

Learn Email Marketing for Business at this Seminar in July 2014

E-malingSocial media expert, Deborah Smith, has returned and will be presenting expert advice on how to get the most out of your email efforts. In about one hour, her seminar will cover the essential best practices of e-mail marketing that a business or organization should understand to build relationships and grow.

This seminar will cover the basics of:

  • Permission-based marketing and Email Service Providers
  • Building and managing a quality contact list
  • Creating valuable content to share
  • Getting your email read

Participants will have plenty of time to ask questions, share experiences, and network with peers. And they’ll leave with real-world insights and knowledge that they can put to work immediately, to help their business or organization succeed.

Join us on Thursday, July 10 at 8:30am for networking and 9:00am for our E-mail Marketing for Business Seminar presented by Deborah Smith, owner of Foxtrot Media, LLC. The seminar will be held at First Financial’s Corporate Office located at 1800, Rt. 34 North, Building 3, Suite 302, Wall NJ. Space is limited – Register today! *This seminar is $10 to attend.

Register Now!

Deborah Smith is the owner of Foxtrot Media, LLC a Social Media Consulting and Management company. Deborah got her start in social media over 12 years ago when she launched an E-Commerce business which operated a network of websites serving the Nanny Industry. She began employing email groups, chat rooms and online message boards as marketing and networking tools well before the term “Social Media” was ever conceived. When the new tools like Blogs, Twitter, Facebook and LinkedIn emerged, Deborah was an early adopter and soon mastered these tools for her own business. In 2007, she launched her first blog, JerseyBites.com, a collaborative food blog with over 35 contributors throughout the state. JerseyBites now welcomes over 25,000 visitors per month and was recently named content partner to NJ.com for food news in New Jersey. Deborah was also recently named one of 100 Constant Contact local experts in the country. She is an experienced corporate trainer and social media consultant for businesses throughout the tri-state area.

Learn “Blogging for Business: Content Marketing 101″ at this Seminar in June 2014

Fotolia_38223665_Subscription_Monthly_XL-1024x709With organic reach numbers free falling on Facebook, the importance of owning your media vs. renting it, is becoming more and more evident. Blogging is becoming the go-to avenue for “expertise” information on endless topics and enables you to reach a vast target audience. This seminar will teach all attendees the basics of blogging for your business and how you can get started right away!

Attending this seminar, you will learn:

  • What is content marketing and why is it important?
  • Where content ideas come from
  • WordPress basics, favorite plugins, and more
  • How to build your readership and sustain engagement

Join us on Wednesday, June 18th for networking at 8:30am and then promptly at 9:00am for our business seminar titled, Blogging for Business: Content Marketing 101, presented by Deborah Smith, owner of Foxtrot Media, LLC. Cost to attend this seminar is $10. The seminar will be held at First Financial’s Corporate Office located at 1800, Rt. 34 North, Building 3, Suite 302, Wall NJ. Space is limited – Register today!

Deborah Smith is the owner of Foxtrot Media, LLC a Social Media Consulting and Management company. Deborah got her start in social media over 12 years ago when she launched an E-Commerce business which operated a network of websites serving the Nanny Industry. She began employing email groups, chat rooms and online message boards as marketing and networking tools well before the term “Social Media” was ever conceived. When the new tools like Blogs, Twitter, Facebook and LinkedIn emerged, Deborah was an early adopter and soon mastered these tools for her own business. In 2007, she launched her first blog, JerseyBites.com, a collaborative food blog with over 35 contributors throughout the state. JerseyBites now welcomes over 25,000 visitors per month and was recently named content partner to NJ.com for food news in New Jersey. Deborah was also recently named one of 100 Constant Contact local experts in the country. She is an experienced corporate trainer and social media consultant for businesses throughout the tri-state area.

Learn Facebook, Twitter, and Hootsuite for Business at this Seminar in May 2014

7563.Business-Social-MediaIs managing your social media messaging becoming a must? Join Social Media expert, Deborah Smith, for a deep dive into managing your Facebook and Twitter company accounts and learn how to use one of the most popular (and FREE) dashboard tools available, Hootsuite.

Attending this seminar, you will learn how to:

  • Create your content calendar and schedule posts
  • Set up search queries to monitor mentions of your business, your competitors and conversations your customers are having
  • Uncover important people to follow and how to stay on top of their conversations with lists

Join us on Thursday, May 8th for networking at 8:30am and then promptly at 9:00am for our business seminar titled, Facebook, Twitter, and Hootsuite for Business, presented by Deborah Smith, owner of Foxtrot Media, LLC. Cost to attend this seminar is $10. The seminar will be held at First Financial’s Corporate Office located at 1800, Rt. 34 North, Building 3, Suite 302, Wall NJ. Space is limited – Register today!

Deborah Smith is the owner of Foxtrot Media, LLC a Social Media Consulting and Management company. Deborah got her start in social media over 12 years ago when she launched an E-Commerce business which operated a network of websites serving the Nanny Industry. She began employing email groups, chat rooms and online message boards as marketing and networking tools well before the term “Social Media” was ever conceived. When the new tools like Blogs, Twitter, Facebook and LinkedIn emerged, Deborah was an early adopter and soon mastered these tools for her own business. In 2007, she launched her first blog, JerseyBites.com, a collaborative food blog with over 35 contributors throughout the state. JerseyBites now welcomes over 25,000 visitors per month and was recently named content partner to NJ.com for food news in New Jersey. Deborah was also recently named one of 100 Constant Contact local experts in the country. She is an experienced corporate trainer and social media consultant for businesses throughout the tri-state area.

“Does Your Website Rock? Or is it Hiding Under a Rock?” Business Seminar this March 2014

website-design-santa-anaStephanie Shaffery, President of Flair Marketing Group will be presenting an in-depth website development and design seminar at our Wall headquarters this March. Website design and programming has come a long way in the past ten years. Many websites today are not performing due to outdated coding techniques and lack of compatibility with today’s modern browsers and platform formats. Attending this seminar you will learn how to generate traffic to your current website or build one from scratch.

Attending this seminar you will learn:

  • The elements of how to design and build and effective website.
  • How to determine if your current website should be updated or if you should invest in a new website.
  • The must-have features to keep your website optimized and current.

Join us on Thursday, March 27th at 8:30am for networking and a light breakfast followed by our seminar, “Does Your Website Rock? Or is it Hiding Under a Rock?” presented by Stephanie Shaffery, President of Flair Marketing Group. The seminar will be held at First Financial’s Headquarters located at 1800, Rt. 34 North, Building 3, Suite 302, Wall, NJ. Space is limited – register below. 

Register Now!

Stephanie Shaffery has built a career in sales and marketing over the past 20 years in a variety of industries including retail and homebuilding. With a focus on providing effective marketing solutions for many types of companies and organizations, Stephanie is dedicated to increasing her clients’ corporate presence and market share. Through her personalized, hands-on attention, her clients enjoy a high level of results with continual improvement through marketing goals and analytics. In addition to her vast sales and marketing experience, Stephanie is an active member of many associations and committees. She is currently Vice Chair of the Shore Builders Association Sales, Marketing and PR Committee, as well as the Chairperson of the Marketing & Communications Committee and Board Member of the Greater Monmouth Chamber of Commerce. As a sponsor and resource partner of SCORE Monmouth, she provides free marketing consultation to small business owners and entrepreneurs and provides a variety of marketing seminars on their behalf.

Learn About Business Financial Planning and Budgeting in Part Two of Our Seminar Series in March 2014

Business_budgetingAs mentioned in part one of our business seminar series, a business owner needs to understand that despite the explosion of technology, offerings and competition in the marketplace, you still need to be able to set yourself apart. You get so busy working in trying to have a successful business that you don’t spend enough time planning and building a business that is built off of your passion, core need in the marketplace and true value that your customers need. As a result of that, your business is never on solid ground and performance is not optimized.

In part two of this continuation seminar “Business Financial Planning and Budgeting” workshop, you will learn how to create a workable budget as well as a financial plan for your business. You will learn the process and gain the confidence you need to have a sustainable and profitable business that fulfills your dreams, while also creating the value your customers really want.

Due to inclement weather, this seminar (originally scheduled for February 13th) has been postponed to Thursday, March 6th. The session begins at 8:30am for networking and a light breakfast followed by part two of our interactive business series, “Building Your Business Dreams” presented by Jack Gottlieb, President of the Total Solutions Group. The seminar will be held at First Financial’s Corporate Office located at 1800, Rt. 34 North, Building 3, Suite 302, Wall, NJ. Space is limited – register below. *You do not need to have attended Part 1 in order to attend Part 2.

Register Now!

Jack Gottlieb is the President of The Total Solutions Group, Inc. a strategic consulting, training and coaching firm committed to driving a sustainable increase to an organization’s results, value proposition and culture. Jack brings 14 years of proven high level success along with the collective capability of his team and advisory board. Jack has also been one of the highest ranked speakers at various state wide SHRM (Society of Human Resource Managers) Annual Conferences as well as the New Jersey Organizational Development Annual Conferences for the past 7 years. Jack also serves on the Executive Board Collegiate Empowerment which is an educational firm committed to driving systemic change and impact for Colleges and Universities. Jack also is actively involved with two universities. The first is Kutztown University where he is one of the key leaders of the College of Business Advisory Board to support their efforts in further development and expansion. The second is with Rider University with their Center for the Development of Leadership Skills.

*Please note that this seminar is free of charge for First Financial members to attend. The seminar is open to non-members of the credit union to register and attend, however a $15 fee payable by check or cash will be collected at the seminar and credit union membership will be confirmed for all in attendance at the seminar. Should a non-member wish to become a First Financial member after attending the seminar, $5 will fund their membership deposit and be kept in their base savings account upon membership opening, and the other $10 will go to the First Financial Foundation for scholarships and classroom grants.